Digital Marketing Blog
Get up to date with the latest Digital Marketing news, insights and opinions.
Benefits of Live chat Support in Marketing
For many businesses, live chat is becoming the preferred way of communication due to its speed...
Lilian Tsumbu 11/11/2022
Lilian Tsumbu 12/10/2022
What Makes a Good Social Media Post?
We all know how important social media is in marketing and how much businesses...
Coding
As we all know, Digital marketing consists of many things. However, itâs worth pointing out...
Lilian Tsumbu 22/09/2022
Lilian Tsumbu 09/09/2022
Lead Generation
To know what Lead Generation is, you need to identify what leads are first. A lead is when...
Why are CRMs important?
To get customers can be challenging for many businesses. Therefore, once you do get them, itâs important to know ...
Lilian Tsumbu 19/08/2022
Lilian Tsumbu 16/08/2022
What are the advantages of blogging?
Many may say that with the rise of social media, blogs arenât as popular as they used to be...
Video Content Marketing
Video content marketing has become a very crucial part of digital marketing and worth talking about...
Lilian Tsumbu 28/07/2022
Lilian Tsumbu 08/07/2022
Google Algorithm Updates
Algorithms are systems utilised to gather data from its search engine index in order to...
How does the âMarketing Mixâ fit in todayâs digital marketing?
Behind every marketing success, thereâs a great strategy. Whilst these strategies vary...
Lilian Tsumbu 20/06/2022
Lilian Tsumbu 25/05/2022
Advantages & Disadvantages Of Pay-per -click (PPC)
Pay-per-click (PPC) is a well-known advertising method used by most businesses to drive customers ...
Negative Keywords - Why Are They Important?
The role of Negative Keywords is crucial to every Google Adwords campaign, here's why...
Lilian Tsumbu 10/05/2022
Lilian Tsumbu 21/04/2022
The Importance Of Competitor Analysis
As a Digital Marketer, knowing what your competitors are up to is key to business success..
The end of Expanded Text ads in Google Adwords
Google Adwords is a great tool to use when it comes to advertising your business online...
Lilian Tsumbu 07/04/2022
Lilian Tsumbu 24/03/2022
Google Analytics - Expansive Ads
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If you thought that the changes involving Google Analytics werenât to be implemented any time soon...
Marketing and Customer Service Working Together
In many companies, customer service is often seen as being at the âbottom of the chainâ...
Lilian Tsumbu 16 /02/2022
Top Tips For Email Marketing
See our top tips to help your conversion rates during email marketing campaigns...
James Robins 03/02/2022
Lilian Tsumbu 20/01/2022
What Is Gratitude Marketing
To most business owners, the phrase âthank youâ becomes so natural that they hardly have to think before saying it...
2022 Digital Marketing Trends
Throughout 2021 the world of marketing has changed and adapted when it needed to the most. New trends have been introduced ...
James Robins 09/12/2021
James Robins 14/10/2021
Google Updates -
About This Result
Google have been testing a âAbout This Resultâ feature and beta testing has hit the UK. You may noticed when you do a Google search, every now and again you may receive information âabout this resultâ...
Marketing On The Go
Marketing these days is no longer a 9-5 business, particularly with the growth of digital marketing. As marketers, you should be always asking yourself...
James Robins 23/09/2021
James Robins 03/09/2021
Google Adwords Update
Over the past few months Google Adwords have looked to update the way you can create adverts. They have now announced that from 30th June 2022, youâll no longer be able to create or edit âexpanded textsâ...
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James Robins 30/06/202
James Robins 20/05/2021
iOS 14 Changes â
What you need to know.
Apple has announced changes with iOS 14 that will affect how we receive and process conversion events from tools such as the Facebook pixel. Businesses that advertise mobile apps, as well as those that optimise, target and report on web conversion events from any of our business tools will be affected...